Monday, April 25, 2011

Promoting Books Using Various Tools

By Annie Lisa


Promoting Books will take many different ideas and strategies. The more ideas that are used, the better the book will be exposed to readers. When a book is hidden away with no exposure or marketing advise, the book may not do as well. A full marketing program and strong influences of the author, may ensure that the book sells well.

When a new book has been developed, an author could arrange a book signing at a book store. Most book retailers are eager for book signings as a way to increase the flow of books being bought and sold at their store. Usually a table is set up with the author sitting or standing behind it. Copies of the books are available as well as pens and papers. The author will try to talk with people as they walk by and let them know about the book. Signed copies are available to those who ask.

Each community will have its own list of book clubs and writers circles. These clubs and centers will allow writers to come together to chat and discuss various book selling strategies. They may have some events and meetings where the book could be promoted. Joining resourceful community clubs could help an author network with other people.

Facebook is a trendy tool online that is used by many people around the globe. With so many users part of this site, it only makes sense to put a Facebook page online. The page could promote the author as well as new books that come out. Friends can be added and joined as it spreads around various friend's lists.

Creating a business card is an excellent idea. The card could be handed out to people as social networking takes place. These cards are ideal for book clubs and book events. They could also be left out at a book signing table. On the actual card could state the author's name, website as well as email address for contact info.

They key to getting a book recognized by readers may stem from using a variety of tools and strategies. A writer should be persistent and believe in the book that they have written. The more sources they can use to let people know about their new reading material, the more productive it may be.

Discovering the best way to go about Promoting Books will take some trial and error. A new author could learn that some ways work better than others for them. The most important aspect to remember is that the more work that is put into selling the item, the better it will do.




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